Disneynature’s next big-screen splash “OCEANS” has launched group ticket sales to boost its efforts to save coral reefs with proceeds generated from the film’s opening week. “See OCEANS, Save Oceans” is an initiative developed with The Nature Conservancy where a portion of each ticket sold for the film’s opening week April 22-28 will help establish new marine protected areas in The Bahamas.

“We launched our newest label Disneynature and ’EARTH’ with our ‘Buy a Ticket, Plant a Tree’ effort that benefited The Nature Conservancy’s Plant a Billion Trees Campaign,” said Chuck Viane, president, distribution, for Walt Disney Studios Motion Pictures. “This year, our focus has shifted to the planet’s oceans with ‘See OCEANS, Save Oceans.’ We recognize the importance of coral reefs to the intricate global ecosystem and we want to help preserve them—both literally, through our contributions and commitment to organizations like The Nature Conservancy, and figuratively, by sharing the spectacular imagery of ‘OCEANS’ with audiences worldwide.”

“These filmmakers have given us the pleasure of looking over their shoulders—of doing what I have dreamed of being able to do—to get in a school of fish, to be a dolphin, to be a whale—and swim along with them,” said Dr. Sylvia Earle, Explorer in Residence at the National Geographic Society. “This is the best I’ve ever seen. It takes me places I’ve wanted to go. This is beyond art. This captures the spirit, the very essence of the sea.”

“From coral reefs and their abundance of life to the solitary swimmers that lurk in the depths, this film demonstrates that oceans are home to some of the planet’s most amazing creatures,” said Mark Tercek, president and CEO of The Nature Conservancy. “While their bounty seems infinite, oceans and coasts are in great jeopardy from growing demands. Our hope is that this unique collaboration—and this important film—will educate an audience of millions about how to protect our oceans for generations to come.”

Source: Business Wire

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