Hailed as the Renaissance woman of the decade, Beyonce has already conquered music, film and fashion and now brings her one-of-a-kind style, spirit and confidence to her first-ever fragrance.
Beyonce Heat is said to embody the trendsetting vision and effortless chic of pop culture’s most emulated icon.
On February 2nd, New Yorkers will catch the fever as Beyonce turns up the heat in Union Square. To celebrate the launch of her debut fragrance, Beyonce Heat, the artist is illuminating the central destination with fiery red light and smoky fog, infusing the winter landscape with a steamy, sexy aura that embodies Beyonce’s unique appeal.
The display will try to capture the spirit of Beyonce Heat, creating a dramatic play of light that promises to turn heads and pique curiosity. The radiant spotlights transforming Union Square will serve as a luminous backdrop to the Beyonce Heat launch party, where luminaries from the worlds of music, film, and media will gather to toast Beyonce’s latest venture.
‘Feminine and irresistible, the floral, fruity, woody scent features rare, sensual flowers. Beyonce Heat opens with a radiant floral bouquet of magnolia, neroli and red vanilla orchid balanced with a kiss of luscious blush peach. At its heart, almond macaroon, sweet honeysuckle nectar and creme de musk combine to create an exquisitely sensual experience. Finally, warm and sexy notes of giant sequoia milkwood, tonka bean and amber linger to seduce the senses.’
The event will beheld on Tuesday, February 2nd at Union Square Park, New York City Illumination at 6:00 PM until Midnight.
Source: Coty Inc.
Net News Publisher for World News
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