Braintree Payment Solutions Offers a More Complete Payment Service

Braintree Payment Solutions, a provider of end to end payment processing services announced today that their payment gateway is now integrated with PayPal, Google Checkout, and Bill Me Later® providing a more complete solution. Studies have documented that offering multiple payment types can lower shopping cart abandonment rates and increase sales by as much as 10%. However, the increased benefit can quickly be gobbled up by integration costs, system complexity, changes to established processes, disjointed reporting and reconciliation, and customer service related challenges.

“This integration solves a number of critical challenges for online businesses. Now merchants can just plug into our platform and have immediate access to these different payment methods instead of spending the time and effort integrating it themselves” said Bryan Johnson, CEO of Braintree. “Merchants will have a single connection for processing Visa, MasterCard, American Express, Discover, echeck, electronic funds transfer, PayPal, Google Checkout, and Bill Me Later.”

“Integrating alternative payment options is often times a more significant endeavor than most merchants initially anticipate. Trying to do the integration and maintenance in-house can lead to unforeseen problems,” says Johnson. Braintree’s solution provides merchants a simplified payment solution, aggregate reporting, and better tools for customer service representatives it also helps merchants avoid actually handling or storing any credit card information which reduces PCI scope, simplifies compliance, increases security, and saves time and money

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