Wal-Mart Kicks Off the Holiday Savings Season

In an effort to beat the competition Wal-Mart has started the season with the announcement of 15000 lower prices  claiming a 20% increase over last years number.

New figures also release today by Global Insight, a leader in economic and financial analysis, found Wal-Mart saved the average family $652 over the busy October through December shopping months. The findings are based on the independently run research unveiled last month on Wal-Mart’s economic impact on household savings.

“In an effort to help stretch the dollar, we’re giving customers an early start on holiday savings with even more targeted price cuts to come,” said Bill Simon, executive vice president and chief operating officer, Wal-Mart. “These rollbacks are just the start of special values we’ll unveil now through December to remind people that our prices will remain unbeatable and you will save money on great products here.”

Additional savings on more items in key areas of electronics, home, food, and toys will be announced in the days to come in the hope of boosting the companies performance over last years lower than normal figures.

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